CFO-led financial services for companies between $5M and $50M
A fractional CFO who makes your business worth more.
Twelve months in
What MainCFO can do for you
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01
Cash you can see, not guess at.
A 13-week cash forecast you actually trust. The end of Friday-afternoon surprises and the end of wondering whether Q4 payroll lands.
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02
Margin in the places that compound.
Pricing, mix, working capital. Not cost-cutting theater. The kind of margin gains that survive the next year and keep working when the conditions change.
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03
A business that runs without you in every meeting.
Documentation, systems, and hiring decisions backed by math instead of instinct. The CEO seat starts to belong to the role, not the founder.
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04
A valuation that is growing, and that you can prove.
A certified-methodology valuation at the start of the engagement, refreshed every quarter, prepared by the CVA on our team. Not for a buyer. For you.
- $5B+ businesses valued
- $700M+ M&A advised
- $500M+ capital raised
- 50+ years Big Four experience
Every financial decision is evaluated through the lens of value creation.
Founders Questions
What does it mean to anchor on enterprise value?
Most finance work is judged on whether the books closed and the report went out. Ours is judged on whether the business is worth more than it was last quarter. The valuation is the scoreboard. The CFO work is what moves it.
How is this different from a traditional fractional CFO?
A traditional fractional CFO covers the seat — closes the month, runs the report, sits in the leadership meeting. We do that work, but it is not what we are paid for. We are paid for the lift on the valuation, measured quarter by quarter, signed by a CVA.
Do we need to be planning to sell?
No. Most clients are not. A better business is worth more whether you sell it, hand it down, bring in a partner, or run it for another twenty years. The valuation is the lens; the operating improvements are the work.
What size businesses do you work with?
Founder-led companies doing $10M+ in revenue. Below that, the dynamics are different and a different firm is the right fit. Above $100M, the in-house finance team usually exists; we coordinate rather than replace.
What is the time commitment from us?
A weekly meeting with the lead CFO. A monthly business review. Quarterly, the revaluation. Outside of that, the operational weight comes off your plate.
How long is a typical engagement?
Most engagements are twelve to twenty-four months. The first quarter is the baseline. The next three to seven are where the lift happens.
What does it cost?
Engagements are scoped after the diagnostic. The frame we hold ourselves to: the engagement should pay for itself in the first two quarters, on margin and cash improvements alone, before any valuation lift is counted.
We tried a fractional CFO before. Why is this different?
The most common failure mode of a fractional CFO is becoming the interim controller — useful, but invisible. We do not take that work. The engagement is the CFO, the methodology, and a number that has to move.
Ready when you are.
Let's talk.
You know what your numbers should be doing for you.
Tell us where they fall short, and we'll close the gap.